Multi channel inbound marketing

Be ready for the Change

by Dharmesh Bhadja on 26th April, 2011 at 5:24 PM CEST

The best hockey player in the history, Wayne Gretzky, said that “A good hockey player plays where puck is. A great hockey player plays where the puck is going to be.” 

It is about perceiving the Change. How we make out the change is the key factor to decide outcome of our actions. Those who accept and modify themselves according to the new circumstances become more efficient and most effective. But sometime knowingly unknowingly we don’t want to change our plan, our management or our organization strategies. I learnt this difficult pursuit through following story. 

My brother told me once this story while I was upset and didn’t want to change my few chronic habits rather thinking. To change is basically painful and one has to leave his comfort zone for it. 

In his engineering industry, there was the big machine for production of one particular part years ago. It was the only of its kind, very huge and very essential for productions to accomplish with deadlines. But due to weak thermo regulation of machine, one valve used to be overheated and then whole machine cannot work until next 8 hours. This small odd valve became the major issue for total productions. So the management immediately appointed one person with high salary to take care of it. Very interestingly what that fellow need to do is just to sit in front of one screen and every 6 hourly pour the cold water on one valve which was always in shortage in market. 

The time passed. Management got changed. Machine got improved. But that fellow had not been changed. 

Same way in our life also, according to newer circumstances, there are many corners whether at personal or professional life, individual level or team level, need to be destroyed, some need renewal, some need to be cultivated more. Especially to understand the changes in today’s life at various sectors like climate, Interpersonal relations, social networking, communication tools etc are essential to be received modestly as Conscientious human being. 

Our life made by our decisions and our decisions become stronger and appropriate when we can perceive the reality. This reality is the change. 

Rightly pronounced in The Future Book for all entrepreneurs that “we need to learn from the mistakes that brought about the current economical crisis and base of our future development on innovation, increased corporate responsibility, mutual trust and respect for the environment in which we live and depend on.” 

“Across all sectors, the future managers will need a different set of tools to cope with unfamiliar norms, rules and expectations that emerge from globalisation." - Jan Muehlfeit, chairman Europe, Microsoft Corporation 

“Be the change you want to see in the world.”- Mahatma Gandhiji

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Jatin Kataria

Jatin Kataria | Action team | CF Chapters

We know about it but its difficult to implement change.. U r absolutely right about comfort zone..

Some need renewal.. ;) absolutely..

Few ppl fav quote is "Change is only thing which is constant".. Which never appreciated and accepted in real by them.. amazing example of yr bro..

Our decision makes us strong n better .. Choose is d word which is in our hand.. Lets be d change we want to see..

Loved yr thought processs..

26th April, 2011 @ 6:45 PM CEST



I want a change in some areas of my life but most times scared of the reality, really love your work.

26th April, 2011 @ 9:40 PM CEST

Jovana Djurkovic

Jovana Djurkovic | Action team | CF Chapters

Nice story Dharmesh! Changes are required.

27th April, 2011 @ 1:06 AM CEST

reena kataria

reena kataria

for d fst time ever..i ve read article twice n still i m finding words as how to express wt i m feeling aftr reading dis...

basically u conveyed exact meaning by dis article...

"some need to be destroyed, some need renewal, some need to be cultivated more".........if v udnrstd dis line..evrythin ll b easy in life..

thnks a lot for sharing dis nice article...

27th April, 2011 @ 3:46 PM CEST

Anand Shah

Anand Shah

marvellous!! All change starts with action..............i'm ready for the change!!

27th April, 2011 @ 4:49 PM CEST

Kaushal Joshi

Kaushal Joshi | Action team

Wonderful job brother !!
Really appreciating your each word and feeling behind it...

it was Albert Einstein who changed the basic funda of Science n gave was mahatma Gandhi & bhagatsingh ...who changed the restrainment n made India free was Socrates who accepted the poison to change n uplift youth of Athens !!!

Its always great to read you Dharmesh...Lets go for changing sleeping soul roused to self-conscious activity :)

29th April, 2011 @ 8:34 AM CEST

Bhavesh Acharya

Bhavesh Acharya

wow...great article dear...for the successful life the changes is required, but we have to be ready for that..and we must know our vision behind any changes in life....any Revolution is start from changing our thinking process and our Attitude..

19th June, 2011 @ 7:36 AM CEST

Dharmesh Bhadja

Dharmesh Bhadja | Action team

Yes bhavesh, it starts from change within thought process first...

19th June, 2011 @ 7:40 AM CEST



you speak the need of the hour..this s what s require in our society to change the system,to renovate the thought process,to create a new force,to revolutionise the humanity..indian progress s so slow because people here dont accept the have written about the issue which should be generated in all minds to bring a change to the world..keep going..

20th June, 2011 @ 2:20 AM CEST

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